We have an exciting opportunity at a fast growth high profile online retail company for a Programmatic Display and Video Manager. Joining at a particularly exciting time in their growth journey, you would lead their programmatic and video strategy and execution across various platforms
Our client offers excellent benefits and career prospects
As a highly experienced Programmatic Manager, you will drive the customer acquisition and retention with a huge budget, working closely with PPC, Paid Social, Affiliate and Influencer, SEO and CRM teams
Duties
- Full ownership of campaigns – from creative, planning to activation
- Strategize campaigns including platform analysis and audience segmentation
- Full analysis of publishers and inventory sources to achieve success
- Continually identify new commercial opportunities through innovation and optimisation
- Perfect customer understanding and segmentation
- Drive and lead testing
- Look after key relationships with channels and agency
- Work with marketing team on wider campaigns
Skills and Experience
- 5+ years Programmatic and Video experience
- Proven success of driving & improving performance marketing KPIs
- Latest hand on Programmatic Display & Video experience with full performance accountability
- Solid audience segmentation strategies experience essential
- Ownership of channels
- Google Ads, SearchAds 360, Citrus, other DSPs, DMPs & CDPs
- Ecommerce or retail highly desired.
This role comes with an excellent benefits package and great career prospects
Mark.bedford@impact-london.comImpact is an inclusive agency committed to building diversity in the Media and Creative Industries.If there are any adjustments required, to enable a more accessible experience, please don’t hesitate to let us know. Representing a diverse talent pool and creating a safe space for all our candidates to shine is at the heart of what we do.
