Emily joined Impact in 2014 and is proud of the career that she has built with us. She currently leads our Marketing team working on digital marketing roles across the creative sector and has learnt a great deal of the importance of diversity & inclusion within work places.
What does International Women’s Day mean to you?
IWD enables us to have a voice and shows women’s commitment to achieve full gender equality. It is a day to reflect on the accomplishments of women globally but also a time to promote gender equality. Collectively, people come together globally to make a difference locally. Everyone should (in some small way) be doing their part to ensure the future is bright, equal, safe and rewarding for women.
As a career women yourself, do you feel you have had to fight harder to get where you are today?
I wouldn’t say I have had to ‘fight hard’, just ‘work hard’ for where I have got to today. This should apply to both men and women in their careers. I think if people feel they are constantly battling for recognition in their company and aren’t growing in their career, then they are in the wrong work place. Assess your top skills, believe in yourself, work hard and choose a career path which you enjoy and can be successful in.
How do you feel the media and creative industry treats women?
I feel the creative industry is definitely getting better at treating women, yet there is always room for improvement and consistency. Across some creative companies the disproportion of women in leadership roles are still very skewed.
What would you like to see companies do to give more gender parity?
Workplaces should alter their hiring practices to increase diversity to create an inclusive gender-diverse workplace. They should consider leadership roles for both men & women, provide equal pay and prioritise a work/life balance.
What advice would you give to women ambitious for a great career?
I would say stay focused, committed and don’t give up when the going gets tough. Everyone will have down their down falls/failures at times, however it is how you pick yourself after which makes you who you are. Thrive of constructive criticism and use it to become the best person you can be.