International Women’s Day 2023 Q&A with Jules Dosne, Co-Founder

Imagine a gender-equal world. A world free of bias, stereotypes, and discrimination. A world that’s diverse, equitable, and inclusive. A world where difference is valued and celebrated. Together we can forge women’s equality. Collectively we can all #EmbraceEquity.

Celebrate women’s achievements. Raise awareness about discrimination. Take action to drive gender parity.

International Women’s Day belongs to everyone, everywhere. Inclusion means all IWD action is valid.

We spoke with Jules Dosne, Impact Creative Recruitment Ltd.’s Co-Founder, to discover her journey. 

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I see it as a chance to shine a spotlight on the important issues affecting women and it promotes greater awareness and support for gender equality. I love how we recognise and celebrate the achievements of women to raise awareness of the challenges they face around the world, such as discrimination, violence, and unequal access to education and employment opportunities.

This is about inspiring people to take action to create a more equitable world.


Whilst focusing on equality is vital, every business should be embracing “equity” in the workplace.  Ensuring the allocation of resources against individual needs as opposed to equal for all helps even the playing field so that everyone can thrive.  Associating this with IWD gives a great platform to highlight the differences between Equality and Equity.

It is not only the right thing to do, but it is also good for business, drives innovation, and helps companies attract and retain top talent.  When people see that a company values diversity and is committed to equity, they are more likely to want to work there.


I am very passionate about helping the industry to value greater diversity and can see a huge benefit in showcasing industry female role models.  Mentoring creates opportunities for women to network with successful female leaders to help build the necessary skills and confidence to pursue these roles. Supporting and championing flexible working arrangements as well as creating a culture that values and promotes diversity and inclusivity will attract more women to take on leadership roles.


Having kicked off my career in advertising – a truly male dominated industry in the late 90s, I have immense admiration for Karen Blackett OBE.

Her career path and progression that led to her promotion in 2011 at Mediacom to CEO has always felt like a game changer moment with the industry. An inspirational and powerful female with so many accomplishments but I’m particularly interested in her early adoption of driving inclusion. In her 5 years as CEO of MediaCom, ethnic diversity transformed from 11% to 19% and women in senior management roles increased to 44%.  


There’s a lot that I’m proud of and I guess it started with taking the decision to step away from a career in advertising and, at the age of 26, launching Impact with Nick.

Going on to build Impact into an award winning, ethical business where ED&I is embedded in our DNA.  I’m proud of the difference we are making in the media industry.  We have been championing women for 21 years and when we look at our data, including leadership hires, 70% of our placements are women.

An internal view at Impact fully represents society in ethnicity, sexual orientation, academic choices and social economic climates.  Our team are 65% female, 43% diverse and 85% of our SMT are female. 

I couldn’t be prouder of Impact and our commitment to future proofing talent through diversity.


I’d say to be true to yourself, set goals that align with your passions and values and retain positivity and belief in your capabilities.  Ultimately, I believe anyone can achieve their career goals and make a meaningful impact on their journey.